The b8ta dashboard.
At the heart of a b8ta partnership is the technology we've built to allow brands to scale, measure, and understand their retail presence.
Insider, News & Updates, Partner Tips
This summer; brands and makers can beta test at b8ta
May 2, 2019Written by Erin Johnson
We are launching our most accessible program yet—for a limited time only we are offering brands a beta test of b8ta.
Your Marketing Dollars: Online vs Offline
February 15, 2019Written by Erin Johnson
Today, so many brands are looking to digital advertising as the primary (sometimes only) method to grow their product awareness and acquire new customers.
The Value of the In-Person Experience
October 23, 2018Written by Joshua Brueckner
From powerful brand exposure to closing more sales, offline retail is a massive opportunity for makers to tap into.
Make a list and check it twice: The importance of the holiday selling season
October 2, 2018Written by Dustin Peters
When October comes around and the Halloween ads begin, we’re forced to face the facts.
For any store, customer experience is priority #1
September 20, 2018Written by Rohit Sharma
The 21st century has changed the landscape of shopping, but retail continues to evolve and shake things up as it goes.
5 tips to make sure your retail event goes off without a hitch
September 11, 2018Written by Domingo Gonzalez
There’s that moment when you look around the room full of smiling faces and that feeling strikes you — your team just pulled off a great event.
Five tips for getting the most out of your b8ta account
May 23, 2018Written by Charlène Quach
Your new b8ta account provides analytics and actionable feedback on the performance of your product. Learn how to master it:
It's a Human Problem
February 11, 2016Written by Vibhu Norby
If you build software, you spend a lot of your time thinking about two things: optimization and scale. How do we get more website visits? How do we lift conversion rates by 20 percent? How do we reduce cart abandonment? How do we drive more page views?