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Insider, Partner Tips

Take a tour of the b8ta dashboard.

June 19, 2019Written by Erin Johnson

The b8ta dashboard.

At the heart of a b8ta partnership is the technology we've built to allow brands to scale, measure, and understand their retail presence. The b8ta store cameras, displays, and b8ta testers (store associates) allow for easy placement management and the ability to analyze in-store data. These metrics allow you to understand the performance of the product in your store and are a key differentiator versus other retail opportunities. You'll gain meaningful insight and develop a thorough understanding of your long-term ROI. 


Store Spotlights

b8ta Hudson Yards

June 7, 2019Written by Hannah Warren

b8ta Hudson Yards is located in the beautiful and busy New York City, and continues to keep customers curious, engaged and up to date on the newest must have items. NYC is the perfect location for b8ta Hudson Yards as it allows for New Yorkers to not only work hard, but play hard as they interact with partner products in b8ta stores. Since the opening of Hudson Yards, b8ta keeps on drawing people in with its energetic and innovative experience. 


Insider, News & Updates

We're launching Tour; a customized, rotating b8ta store experience

May 15, 2019Written by Erin Johnson

Our recent activation with experiential retail resulted in a very successful program called the be@home tour.


Insider, Partner Highlights

Be@Home by b8ta and Google, our tiny home tour.

May 14, 2019Written by Erin Johnson

This past March, we launched one of our most unique experiential marketing activations yet—a tiny house outfitted with over 32 smart home products.


Store Spotlights

b8ta Silicon Valley

May 13, 2019Written by Dustin Peters

b8ta Silicon Valley is located in the beautiful Santana Row outdoor shopping center. Santana Row is an upscale mixed-use development center consisting of a vibrant mix of over 50 shops, 30 restaurants, CineArts movie theatre, and the boutique Hotel Valencia.